A growth marketer and content creator who maintains an insights-first philosophy, I have a decade of experience crafting impactful digital campaigns, while leveraging the most effective online trends and linking key business goals to all initiatives across B2C, B2B, e-commerce, SaaS, event and editorial environments.
Working closely with leading public figures, brands and e-commerce entities in the wellness, beauty, luxury and ethical sectors of London and Toronto, I develop and execute results-driven strategies that focus on 360-degree growth techniques, while delivering valuable business insights and boosting the bottom line.
You can spot me sharing my insights as a contributor for Content Marketing Institute, Search Engine Watch, ClickZ, Business 2 Community and Sked Social.