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  3. Sidney Evans
Sidney Evans's picture

Sidney Evans

MBA
Official Member
Forbes Councils
Country or state 
United States
Available to 
Global
Fee 
Volunteer
Yes

Personal Details

Bio

Sidney is a pragmatic strategist and expert communicator. He is obsessed with helping brands and people develop clear messaging as well as implementing sound strategy. Most recently, Sidney Evans was selected to join the Forbes Councils, whose members are hand-selected, to become part of a curated network of successful peers and publish thought leadership articles.

Sidney is a senior columnist and moderator of the C-Suite for Branding Magazine. Globally focused, Sidney was fortunate to help mentor start-ups and young entrepreneurs in Sweden for "Start-Up Stockholm Weekend" powered by Google for entrepreneurs. Sidney was also a featured speaker for the online "Personal Branding Day" conference broadcast online from Poland. Currently, he is completing final edits on his personal branding book and developing a podcast with another industry leader.

Specialties include: Brand Development & Strategy, Corporate Identity, Brand Development, Voice-Over, Marketing and PR support, Certified DISC Trainer (Behavior Assessment Tool)

Awards/Organizations: University of Miami Leadership Award, Public Speaking, Communications Strategy, www.WorldofMoney.org, Professional Voice-Over Artist, SAG (Screen Actors Guild Member), AFTRA (American Federation of Radio and Television Artists)

Current position (3)

Official Member

Forbes Councils

Columnist

Branding Magazine

Brand Strategy Consultant & Speaker

Brand Vision Global

Achievements (1)
Leadership Award Voting By Class
Degrees (1)
M.B.A
University Of Miami
2013 to 2015

Presentations

Presentations (3)
How Brands” Create Meaningful and Robust Brand Experiences

Actively listen first! - Best Buy with their focus on company reviews.
Start the conversation with strong visual identity then ensure it aligns verbally. - IKEA’s visual is strong and utilitarian then backed by their brand promise- offering “a wide range of well-designed, functional home furnishing products at prices so low that as many people as possible will be able to afford them.”
Identify what the consumer likes about your product or service - Nascar Fan Council a customer intelligence platform that captures fan insight from 12,000 loyal viewers on an ongoing basis.
Create feedback loop - JetBlue is known for going above and beyond for their customers and implementing their feedback.
Topic

3 Quick Ways to Mitigate Brand Implosion

Stay proactive
Take Accountability
Reposition

6 Ways Anyone Can Build A Powerful “Personal Brand”

Define Your Purpose Then Start Branding
Be Authentic On Social Media
What do “YOU” offer Different (Value Proposition)
Refrain from the constant “YOU” commercial
Add Value To Others
Align With A Cause

Past talks (1)
How
University of Miami Graduate School
Coral Gables
January 10, 2017
  • All (2)
  • Videos
  • Photos (1)
  • Press information (1)
This speaker hasn't uploaded any videos yet.
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Sidney Evans is now an official member of the Forbes Coaches Council

Books & Articles (5)

How To Define Your Defining Moments
How to Effectively Use Color When Branding
Why Personal Branding Still Matters
Why Brand Experience Matters
3 Essential Keys for Branding to the Rich

Expertise (12)

Business
Media & Marketing
Leadership
Marketing and Advertising Brand Activation Brand creation Brand consulting Building a Winning Team 360 leadership Voice Over Voice Acting Social Media
Recommendations
1 Audience
Show More
Why choose me? 

I help brands and people refocus and execute their value proposition more effectively.

Social media
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