Sonya Pelia | SpeakerHub

Bio

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CMO at Software Startups

Recipient of numerous awards, TEDx speaker, venture capitalist, and passionate feminist from age 14, Sonya Pelia has led a dual career: Chief Marketing Officer and thought leader building systems and driving revenue for venture-backed tech startups, and as President of the award-winning Maitri, a non-profit dedicated to ending domestic violence in Silicon Valley.

Sonya is disrupting the venture capital landscape as a Founding LP at the VC fund How Women Invest, mentors tech founders at Tech for Good Alley and Alchemist Accelerator, and is advisor to early stage startups OneTap and Doctors Under the Radar.

Non-Profit Leader

Sonya is a gender-equality activist with over 27 of years of leadership, board, and volunteer work at the award-winning, non-profit Maitri (www.maitri.org) empowering South Asian survivors of domestic violence in the Bay Area..

She also serves on the board of the non-profit MoveUp and is an advisor to non-profit founders and boards.

Sonya is the recipient of the Game Changer Award (2109), Femfest Award (2018) Community Impact Award by the South Asian Bar Association of Northern California (2014), Citizenship Award for Community Service by Cisco Systems (1999 & 2000), and Good Neighbor Award for Outstanding Community Service by the Dr. Martin Luther King Jr. Association of Santa Clara County (1996).

Presentations

Presentations (7)

Propel your SaaS company to success with Product-Led Growth (No Sales Team Needed)

Tactics and strategies you can deploy in your SaaS company for scaling revenue.

Carpe Diem: Inspirational Speech

Inspirational speech at EMPOWERED conference by The Expat Woman

Career Pivots and Job Search in the Time of Corona

In these unprecedented times, you need to position yourself as the premier candidate. Whether you are looking for a job or pivoting to a new career, or just struggling to figure out what and where next, it is essential to have defined your brand, value proposition, and mission/vision, have a resume that stands out, and tracking against a marketing plan that can help you achieve your goals.

In this webinar, you will learn how to:
* Develop your brand platform, positioning statements, and elevator pitches
* Identify your mission and vision
* Update your resume and leadership package
* Create marketing and networking plans

This webinar is for you if you are:
* Looking for a job
* Wanting to pivot to a new career
* Thinking about scaling your career

Lifelong learning and leadership in Silicon Valley with Sonya Pelia

Podcast conversation on The India Edit

SaaS, Importance of PLG, & B2B Marketing Strategies

Gain 5 insights and 5 tactics that you can immediately deploy when you get back to building your startup:
* Framing PLG in SaaS
* Landscape & Moats
* 7 Strategies & Tactics for Scaling Revenue

You Have an Idea for an Amazing Startup. What Next?

Once you have an idea for a startup, it can be very challenging to know where to begin. There are so many considerations: does the solution have legs, will people pay for it, how to identify Product-Market-Fit, what should your pitch include, go with bootstrapping or funding, and a hundred other questions.

In this presentation, Sonya will provide insights on all these questions based on her mentoring of early stage startup founders so that you can make informed decisions on your startup journey.

The webinar will cover:
* Elements you need to consider and build after your startup ideation
* Actionable insights on product market fit, pitch, solution building, pricing, research
* Leadership tips for startup founders

Why Brand Building is Critical in Early Stage Startups

Learn about the importance of personal and company brands for early stage startups, why you should launch a brand and not a product, and how you can start to build appealing and robust personal and company brands from the get go

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How Individuals Fundamentally Change A Community

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Expertise (14)

Leadership

Media & Marketing

Social & Political

Clients

How Women Lead

Product Led Institute

The Expat Woman

Awards & certifications (7)

Game Changer Award

Women Empowerment Awards North America

2019

Femfest Award: Voice of Change in Community

Radio Zindagi 1550 AM

2018

Gold Marketing Excellence Award for 'Disk Is Dead' Campaign

Hermes Creative Awards

2016

Community Impact Award

South Asian Bar Association of Northern California

2013

Citizenship Award for Community Service

Cisco Systems

2000

Citizenship Award for Community Service

Cisco Systems

1999

Good Neighbor Award for Outstanding Community Service

Dr. Martin Luther King Jr. Association of Santa Clara County

1996