As a Certified Global Speaking Professional and Certified Executive Coach, Brenda is in demand across six continents as an engaging and humorous speaker. Uniquely combining leadership and branding, she helps audience members strengthen both their self-leadership and their leadership of others.
With an MBA from Harvard Business School, Brenda spent the first 20 years of her career building mega brands for Fortune 100 companies like Procter & Gamble and Bristol-Myers Squibb where she was a senior executive responsible for businesses across four continents and 50 countries.
In 2002, Brenda left the corporate world and founded her own company, Brand Development Associates International ("BDA"). Now doing business across 40 countries and six continents, BDA clients include companies such as Abbott, Credit Suisse, Danone, Deloitte, KFC, Kraft, Lilly, Mattel, Microsoft, Pizza Hut, Radisson, Sheraton Hotels, Standard Chartered Bank, UBS, U.S. Department of State, and the Young Presidents Organization, to name a few.
in 2017, Brenda was ranked among the World's Top 30 Coaching Professionals and among the World's Top 30 Branding Gurus.
An avid writer, Brenda is the author of 11 award-winning books. As a columnist on leadership, branding, and coaching, Brenda's articles have been featured in more than 400 media outlets across the world including Reader's Digest, Financial Times, Investor's Business Daily, Entrepreneur Magazine, SmartMoney, TheStreet.com, and The Los Angeles Times. With her approachable and engaging sense of humor, Brenda is a popular guest on radio and television shows.
Brenda sits on boards of both public and private companies as well as not-for-profit organizations. Having traveled to over 90 countries, Brenda enjoys studying foreign languages, and is a keen Mahjong player.
