Daniel Olexa

Or, Everything I needed to know about customer engagement and retention, I learned in high school science class. Learn how to use the basics of physics to improve your client journey, increase retention (and sales), and do it all following the path of least resistance.

In this powerful presentation, Daniel discusses the difference between additive and subtractive theories of light, and how they apply beyond the world of art into our daily lives. In a subtractive world, it's easy to forget that we can shine our light and be an additive force to help others be brilliant too.