David Fisher

The world has changed dramatically in the last 20 years. But has your selling approach? Today’s buyer is looking to engage in a completely new way, and to stay relevant and find long-lasting success, top sales professionals must act as Sales Sherpas for the people they work with. By combining new technologies with traditional interpersonal skills, sales professionals can guide their prospects and customers and find long-lasting success. Walk-Away Targets: -Shift the mindset from being a brute-force Gatecrasher to an enlightened Sales Sherpa -Examine the shifts in buying behavior driven by the Internet and digital communication -Define the new Sales Matrix™ and see its impacts on old, linear sales models -Discover how social selling and digital communication can scale sales efficiency -Key into the “old-school” relationship skills that build trust and keep salespeople relevant

The modern sales process is defined by connection and relationships rather than cold calls and “hard” closes. The secrets to sales success lie in our fundamental capacity to connect with other people as humans, if we can get out of our own way. Walk-Away Targets: -Move from being a Gatecrasher to a valuable Sales Sherpa™ -Understand the key role relationships play in 21st century selling -Examine the #1 reason why people struggle with (and therefore hate) networking -Discover 4 steps that are the difference for hyper-connected salespeople -Create action-steps for building profitable relationships

Social media has become a key tool for business development. Are you taking advantage of all the opportunities social media provides? After establishing a credible presence and building a network online, how can you leverage social media to build your practice? Learn how to use LinkedIn to share content, find and research prospects, and develop relationships with key centers of influence within your market niche. See how social selling can become a very lucrative habit! Walk-Away Targets: -Assess the current social media landscape -Understand and address emotional blocks that inhibit effective online activity -Demonstrate the steps to creating an optimized LinkedIn profile -Develop a plan for engaging an online network -Leverage LinkedIn to create business opportunities