After a busy study period in International Law, Marketing and Business my first work experiences at General Electric and JWT showed me I have a strong interest in technology and retail.
This became even clearer with my time at the Henkel Home Care division in Brussels where I managed both brands and clients for four years. After Henkel I moved to Amsterdam to join a passionate team of techies at bunq, a new mobile bank led by technology and consumer demand. Here I focused on the integration and launch of the bunq API at partner companies operating in retail and online-services in B2C and B2B. Additionally I supported product development by testing, procuring and managing the implementation of biometric identification services in bunq's award-winning mobile app, as well as hiring and enabling the business development team for NL, DE & ES.
Most recently I've been invited to help wiGroup International develop their partner base in the Netherlands and Europe. wiGroup is a tech company and a global leader in white label loyalty and mobile commerce technology for businesses operating in Retail and Hospitality. The loyalty and mCom platforms wiGroup provides, allows brands to gather actionable data, increase purchase frequency/value and launch completely new business models.