John Cloonan

My name’s John, and I’d like to tell you a short story.

I’ve been riding motorcycles since the 1980s. When I started, I realized quickly my preferences ran more to going fast than anything else. After more than 20 years of racing and track days, however, my life took a turn for the worse and I had to stop and deal with a rollercoaster of divorce, disease, death, and addiction. I stopped in 2008.

In 2020, as I approached my 50th birthday, I made one decision. I was going to race a motorcycle again. That one decision has changed my outlook on life, and my circumstances. I’m now a successful business owner and have almost completed my first season of motorcycle racing. When everything seemed like it was ending, I found a new beginning.

Marketing MBA. Motorcycle racer. Growth creator for ever ything from startups to $8B+. With his early career dedication to creating the weirdest possible résumé, John’s done it all. He’s been a marketing consultant, agency founder, and marketing executive. He’s developed others as a leader and university professor (oh, and an inline skating instructor). He’s held leadership roles in industries from staffing to behavioral health to capital-C consulting. He’s branded or rebranded over 100 companies. Now the founder and part-owner of Audacity Marketing, he helps his diverse partners create innovative

marketing solutions for small-to-medium businesses.

Oh, and he tells a good story, too.