Joy Ugi | SpeakerHub

Personal Details

Bio

Once upon a time, a girl graduated from college with a degree in journalism hoping to do good things with writing. Little did she know, she would do just that over the next 10 years… just not in the exact way she thought. That girl is me, and I went on to own marketing strategy & execution at startups, enterprise corporations, and nonprofits, making words my tool of choice for driving ROI. That is until 2017 rolled around, and I started a digital marketing agency from scratch. After bootstrapping my business for three years, I added strategy & consulting in 2020 to meet a burning need for the small businesses I serviced. Now I’m a happy CMO-for-hire, agency owner & lead, speaker, and freelancer cheerleader.

Current position (2)

Owner & CEO

Hella Good Marketing

Speaker

General Assembly Atlanta

Degrees (1)

Mass Communications

Piedmont College

2006 to 2010

Presentations

Presentations (4)

Freelancing 101: How to Kickstart Your Side Hustle as a Content Producer

Content producers are in higher demand than ever today. So whether you're into the written word, video, podcasts or any other type of content production (analog or digital!), kickstarting your side hustle in this area is a great idea.

During this panel, a diverse group of experts will share their expertise from years of freelancing as different types of content producers. You'll learn why they took the leap into freelancing, how they price their services and manage their time, and how they find new business.

Take advantage of tried-and-true tactics from freelancing pros so you can avoid mistakes and get on the fast track to content production freelancing success.

Freelancing: Pricing, Proposals & Payments

The struggle is real when it comes to charging for your freelance services. If you’re like other side-hustlers today, you may be asking yourself one (or more!) of these questions:

What language should a proposal, SOW, or contract include?

What is the best price for my services at my level… that my clients won’t fight me on?

How do I get paid on time, every time?

What do I do when I really want to turn down a potential client, but don’t want to sound like a jerk doing it?

How do I keep my invoices, payments, and other numbers organized?

In this session, Joy Ugi will share the straightforward answers to these and other questions about freelancing pricing, proposals & payments. As a freelancer herself for over 10 years, Joy’s commitment is to offer practical solutions you can use to destroy your doubts, help you get control of the administrative details, and empower you to make the most of your side hustle.

Freelancing 101: How to Earn Side Income Doing What You Love

Freelancing is one of the best ways to earn extra cash, hone your skills, and build your experience. Whether you're considering a side hustle or want to go full-time with your freelancing, avoiding mistakes and intentionally pursuing the right opportunities can put you on the path to success fast.

This workshop will provide you with tried-and-true tactics and advice from a pro who has taken her freelancing from an after-work project to a profitable marketing agency in the past 10 years. With the right mindset and plan, anyone can use their specific set of skills and knowledge to be a freelancer.

Takeaways
During this webinar, you'll learn:

How to get started as a freelancer

How to attract new clients

How to price your services

How to scale a growing side hustle

Recommended tools + technology

25 Essential Digital Marketing Tools for the Modern Marketer

There are a TON of digital marketing tools you can use to get stuff done. That’s because digital marketing is constantly changing, and so are the software, apps, plugins and solutions that support it.

The problem is, there are often an abundance of tempting choices... but never enough time to try them all out. You're always wondering if you're going to get your money’s worth and if it would be a giant waste of time and energy in the end.

In order to spare you the same headache, we're walking through a digital marketing veteran's go-to list of tools. You'll discover what they do, why they're important, and their pros and cons. These are tried-and-true marketing tools that will not fail you. And most of them are free, affordable or 100% worth the money spent. Best of all, you'll get to ask questions and get specific recommendations and feedback about tools you already use or are considering for future use.

This workshop will be a goldmine of information. We hope to see you there!