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Kelsea focuses on tangible takeaways — no sales pitches here.
Evolving Startup Brands: The Marketer's Tech Debt
The decisions you make in the first year of your brand’s development — from logo and fonts to messaging and martech — di…
Teach a Marketer to Fish: Empowered Autonomy in a Remote World
The beauty of startups is their ability to move quickly and flexibly to deliver outputs that big businesses dedicate mon…
Bye Bye Band-aid Branding: How to Build a Baby Brand That Ages Well
In my first in-house role, I rebranded our business four times in four years. Rapid transformation and acquisition taugh…
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