Coach Lain is a mental performance and tumbling technique coach from Northern California. Specializing in fear management & psychology, as well as "deconstructed movement", he helps entrepreneurs, student-athletes, and coaches better understand their fears in an effort to outperform them confidently and consistently.
What began as an obsession soon developed into an insatiable passion. Working primarily with cheerleading athletes over the past 18 years, Coach Lain kept noticing a term that seemed to be overpowering the psyche of the cheerleading industry, preventing its athletes from performing safely - "mental block". Having just left a career in the graphic design industry, Coach Lain was no stranger to mental blocks, in the form of "creative blocks". But the idea of a creative block being the same as the mental blocks athletes and coaches were claiming to suffer from seemed wrong. How could they be linked.
The answer soon hit him like a bolt of lightning - FEAR. But it wasn't the type of fear we read about or hear about in movies & tv shows, or even the fear that "motivation culture" is obsessed with having us "conquer, defeat, and vanquish." Instead, this was a fear that needed to be redefined, a fear that stemmed from a very natural place within human psychology. This was a fear that was born out of discomfort.
From this realization, Coach Lain has since set out on a journey to help redefine the world's perception of fear, help the cheerleading industry to better understand the true meaning of a "Mental Block", and help people around the world outperform their greatest fears and performance anxieties. It is his personal belief that if we seek to understand more, we can learn to fear "fear itself" less!
His podcast, The Fear Less University™, seeks to help offer some help, education, and insight into the subject of fear. Each episode features special guests who lend their wisdom and expertise to help discuss, dissect, and examine some of life’s greatest fears. What they do is not an exact science, but throughout every conversation had, they seek to better understand their fears!
His second and newest podcast, the Coach Lain Inspires™ Inspirecast, seeks to provide listeners with a daily dose of inspiration.
You can learn more about Coach Lain by visiting his website, or connecting with him directly on LinkedIn or Instagram.