After 7 years working for BBC as a Radio Presenter, Producer, Reporter and TV Broadcaster I have lots of stories and anecdotes.
For the past 5 plus years I have transitioned from working in the media industry to working as a PR and media communications specialist to use my skills in a different way.
I have worked with brands, clients, organisations, businesses and agencies to handle media enquiries, organise events and share stories of success.
I have observed best practice that I can actively share and also observed how emerging technologies and media platforms revolutionise the way we work and share stories with audiences.
Social media and Live Streaming have been one of the biggest game changers bringing immediacy and making interaction instant to receive comments and contact Journalists and figure heads easily.
For more than 6 years I have worked with clients to help them promote their businesses and projects. From creating social media content, promotional videos, podcasts, email marketing and more – there are so many options but there’s one thing we mustn’t forget…. the importance of telling stories.
So what does the future hold? Augmented reality cake making experiences with Mary Berry and a robot with artificial intelligence to show you around events with guest speaking?