Luke Burgis

The slogan "Start with Why" has been popular lately, but the much more important thing to do is to start with what people WANT -- the hidden desires that are always at work, under the surface, in any organization, because they are at work deep within the human heart. These forces often manifest themselves as rivalries (through "mimetic desire"), scapegoating, and self-destructing behavior. Burgis gives everyone a call to level up: to understand what drives our choices, to stop scapegoating, and to transform consumerism, companies and culture into a force for good.

Creativity is not something that happens FROM you, it's something that happens THROUGH you. This is how people and organizations can set themselves up to allow the current of creativity to pass through then much more frequently, in any line of work. Luke has a particular expertise in fostering creativity within company cultures, as he build an award-winning company culture from the ground up at one of his startups. This is a highly engaging and interactive talk with heavy audience participation.