Marcelo Lynch

I bring a practical, systems-focused approach to email marketing. As the founder of Email Auric, I focus on turning complex topics like segmentation, lifecycle automation, deliverability, newsletter strategy, and retention into clear frameworks marketers can actually use. My presentations are designed to be practical rather than hype-driven, with an emphasis on helping marketers understand why an email system works, how the pieces fit together, and what they can improve next.