United Kingdom •
$251 - $1,500
About
"Witty, urbane, a little manic". A brand marketeer with a unique style that never fails to engage.
Ripping up the sponsorship rule book
Sponsorship has hardly changed over the last few decades. A little understanding about why and how sponsorship works is all it takes to make the discipline more impactful and get better ROI.
The forgotten audience – engaging employees with sponsorship
Employee engagement if often neglected in sponsorship. However, done will, sponsorship can drive pride, passion and goodwill.
The rights and wrongs of sponsorship measurement and evaluation
Zeroing in on the problems in sponsorship measurement. This might seem a dry topic, but talking about personal failures, mistakes, errors and disasters - makes this a highly interesting and engaging topic.
Your perspective matters!
What was it like engaging with Matthew?