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Max Oliveira

Founder & Fractional CMO | Growth Strategy for Founder-Led Brands • Stratford & Co

United Kingdom •

$5,001 - $10,000

About

I speak from the operator's seat, not the stage circuit. Everything I share is being tested right now: as fractional CMO at Runderwear, advising founder-led brands through Stratford & Co, and building Human Running from zero. I've worked at every level of marketing. Hands-on SQL and database work, senior roles at Telefonica and Telecom Italia, nine years running my own consultancy, and now leading growth for independent brands across four markets. That range means I can talk to a room of founders, marketers or corporate teams and make it relevant to each. I've built across Brazil, Europe, South America and the UK. Audiences get frameworks that work across cultures and budgets, not a single-market playbook. No recycled keynotes. Every talk is shaped to the audience, built on current numbers and live examples, and leaves people with actions they can apply the next day.

Speaking Topics

Media & Marketing

Other

Technology

Business

Signature Programs (4)

The £10M Wall: Why Founder-Led Brands Stall and How to Break Through

Session, Webinar, Keynote • 60 min

The five growth constraints that stop scale-ups, and the operating model that removes them.

Key Takeaways

Diagnose which of the five growth constraints is holding your brand back
Know when the founder should step out of marketing, and what replaces them
Restructure spend around the channels that actually compound
Leave with a 90-day action plan to restart growth

Audience

Founders, CEOs and leadership teams of consumer and DTC brands turning over £2M to £10M. Scale-up programmes, accelerators, investor portfolio events.

Format

Session

Webinar

Keynote

Duration

60 min

Delivery

Virtual

In-Person

Lean Growth: Scaling a DTC Brand Without Scaling the Team

Keynote, Webinar • 60 minutes

How to build a high-output marketing function with fractional talent, automation and ruthless prioritisation.

Key Takeaways

Build a marketing function around fractional and freelance specialists instead of fixed headcount
Automate retention and lifecycle marketing to grow revenue per customer
Cut the 80% of activity that drives 20% of results
Set up a weekly operating rhythm that keeps a small team focused

Audience

DTC and e-commerce founders, marketing leads and operators in small teams. E-commerce conferences, Shopify and Klaviyo communities, retail events.

Format

Keynote

Webinar

Duration

60 minutes

Delivery

Virtual

In-Person

Hybrid

Marketing as a Profit Engine, Not a Cost Centre

Keynote, Workshop, Panel • 40 min

How founders and boards should measure, fund and hold marketing accountable.

Key Takeaways

Measure marketing on contribution margin and payback, not vanity metrics
Set a marketing budget tied to growth targets and unit economics
Ask the questions that expose weak marketing strategy fast
Build a reporting framework the board and marketing team both trus

Audience

Founders, CEOs, CFOs, board members and investors in growth-stage businesses. Board and leadership forums, private equity and VC events, finance-led audiences.

Format

Keynote

Workshop

Panel

Webinar

Session

Duration

40 min

Delivery

Virtual

Hybrid

In-Person

Your Experience with Max

Your perspective matters!

What was it like engaging with Max?

Available For

Workshop (3+ hour event)

Session (1-2 hour event)

Webinar (Virtual event)

Moderator

School (incl. charity)

Conference (Full-day Event)

Panel

Fee

$5,001 - $10,000

Open To Bookings

Global

Languages

English

Portuguese