7 Keys for Writing a Strong Speech


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7 Keys for Writing a Strong Speech for Public Speaking

If you need to deliver a speech soon, you may be feeling stressed. If it’s your first speech, you may not know how to approach the writing process at all, because speeches are different from written works. Before you prepare and deliver a speech, you should figure out what speeches are and how to make your speech successful.

When delivering a speech, you should aim to not only provide your audience with valuable information but also establish positive relationships. You should deliver facts and useful information, and you should also be sure to deliver it in an engaging way. Your posture, tone, and gestures are all important if you want to make a good impression.

Although public speaking is a challenge for many people, it’s still a very useful skill. It turns out that professionals with strong public speaking skills earn 10% more than their colleagues. If you want to grow professionally, you should consider improving your public speaking skills, and this article will help you focus on the right aspects. We gathered the seven best tips for writing a strong speech that will impress your audience. First of all, let’s think about what makes a good speech.

What Makes a Good Speech

What Makes a Good Speech

No matter what your speech is about, you should ensure that your audience will understand you easily and that your speech will be engaging. Here are the main ingredients for writing a great speech.

  • Make it concise
    A good speech is concise. You don’t want to waste your audience’s time with lengthy introductions and unnecessary details. Of course, you may want to deliver a lot of information, but it doesn’t mean that your speech should be long. If you have control over the length of your speech, make it brief yet informative, presenting information in a condensed and well-structured way.

  • Make it clear
    Make sure that your audience will understand exactly what you say. Your speech should be easy to comprehend, so you should choose the right style of delivery. Don’t fill your speech with complex terms. Stick with simple language. A speech shouldn’t be as formal as a research paper, so use some informal phrases that will make your speech sound more natural.

  • Avoid bias
    Your speech must be as objective as possible. There’s nothing wrong with evoking emotions in your audience. Quite the opposite, if your audience reacts to your speech emotionally, the chances are that it’s good. However, you shouldn’t be overly emotional when delivering your speech, and you must ensure that all opinions that you present are unbiased and based on facts.

  • Keep it relevant
    Your speech should be interesting for the audience. You should ensure that there’s a need for your topic and that your message is perfectly relevant. Don’t try to impress your audience by providing lots of information that has nothing much to do with the main topic of your speech. Keep it focused.

Top 7 Tips for Writing a Strong Speech

Top 7 Tips for Writing a Strong Speech

1. Analyze your audience

Delivering a speech is a kind of interaction, and successful interaction is impossible without having a clear idea of who you’re talking with, what they can relate to, and what is interesting to them. You should also evaluate the size of your audience and the overall setting because these factors also have a direct influence on the nature of the interactions.

Consider the demographics of your audience: their age, gender, profession, etc. Think of what all members of your audience might have in common. Consider the reasons why they are present and want to listen to your speech in the first place. What do these people need? Do they need help with decision-making? Do they need information? What do they expect from you? 

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2. Consider the format and venue and prepare accordingly

Consider the reason why your audience has gathered to listen to your speech. Knowing the occasion, you’ll be able to prepare properly and improve the relevance of your speech, addressing the circumstances. Think of how much time you will have, what the format of the event is and how formal it is, as well as what tools will be available.

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3. Avoid fillers

This might be one of the most difficult things to do because almost all people tend to use fillers like “uh” or “umm,” especially when they are a little stressed out. Such vocal placeholders can distract your audience from your message and have a negative impact on your credibility. Fillers become more and more obvious (and therefore annoying) every time you repeat them, so we recommend that you pay attention to the way you speak from the very beginning.

If avoiding fillers is especially difficult for you, you can ask for help. When rehearsing your speech, ask a friend or someone who helps you prepare the speech to stop you every time you add another “umm”. This way, you will know how often you use fillers, and what parts of your speech need more attention. Because on your own, you’re not even going to be aware of your use of fillers most of the time.

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4. Be confident

Don’t start your presentation with “I’m so nervous.” You don’t need to be nervous and nobody will find out that you’re nervous because you won’t give them any reasons to think so. You will deliver your well-prepared speech easily, with no fillers and no other problems. You will manage to do it easily because you will prepare, rehearse your speech, and talk about things your audience is interested in.

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5. Keep it simple

Don’t try to impress your audience with complex terms and complicated sentences. First, a successful speech must be easy to understand. Second, delivering a speech isn’t academic writing, so it enables you to choose a less formal tone. It means that when writing a speech you should approach the writing process in a different way than when writing academic papers. If you need help with the style and tone of your writing, you can order writing assistance from the Best Writers Online and choose experienced writers on platforms like Online Writers Rating or Writing Judge.

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6. Connect with the whole audience

No matter how big your audience is, it’s a group of individuals, and if possible, you should connect with each and every one of them. Therefore, we recommend that you use body language to keep your speech authentic, and also maintain eye contact with members of the audience. You should make your speech as engaging as possible.

Walk around and show some energy so that your audience won’t feel bored. This way, it will be much easier for you to keep their attention. Look at different members of your audience and don’t forget about those who sit at the back.

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7. Prepare a strong introduction

The introduction is one of the most important factors that determine the success of your speech. You should use your introduction to grab attention and help your audience immediately understand why they should listen to you. Your introduction should be brief and interesting. For example, consider beginning with a short relevant story, a staggering fact, a controversial statement, or a meaningful question.

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Wrapping Up

Many people worry when they need to deliver a speech, but the truth is that if you prepare well, you don’t need to worry. Think about your audience, plan and rehearse your speech, and make it engaging. Developing strong public speaking skills may take some time, but practice makes perfect.


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