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More than $10,000
About
✔️ Naturalised Chinese ✔️Practitioner ✔️ All Topics Fully Tailored ✔️ High Energy Gamified Delivery
THEME 1: CUSTOMER CENTRICITY
✔️ Modern Chinese consumers: what do they want and how to sell it to them ✔️ Building seamless consumer journey, implementing social+ models and effective CRM loyalty programs ✔️ What can we learn from China’s top social media platforms: lessons to global marketers from WeChat, Weibo and Douyin ✔️ China’s luxury boom and what the opportunities are there for brands
THEME 2: FUTURE OF RETAIL
✔️ What does the future of retail look like: New Retail ecosystems, virtual influencers and seamless OMO journey ✔️ How China’s tech giants (Alibaba, Jingdong, Tencent) are shaping the future of global commerce ✔️ Live Streaming E-Commerce: how to start live-streaming for your brand and attract consumers based on China’s examples ✔️ China’s metawave and Web3 marketing: marketing and selling in the age of XR, metaverse and virtual humans
THEME 3: LEARN FROM CHINA
✔️ A look into the booming technology sector in China: retail tech, AI, VR, IoT and more ✔️ How Chinese tech ecosystems (Alibaba, Tencent, Meituan, Bytedance) are driving business transformation and what we can learn from them ✔️ How Chinese tech giants support the development of smart cities and village digitization, and what we can learn from it ✔️ China’s Digital Transformation and business lessons to learn: leap over the competition by learning from the world’s most competitive business market. China’s living in the future, don’t get left behind.
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