Cindy Gersch | SpeakerHub

Personal Details

Bio

As a former reporter, Cindy understands media and PR and has dealt with a variety of situations where she’s had to pitch and sell a story or handle a crisis communication event. She’s trained dozens of people, on many topics, including crisis and media communications. Cindy is an award-winning writer, sought after speaker and uses her skills to volunteer for non-profit organizations including wear blue: run to remember and FMDSA. She has vast experience in personal development, business development, housing challenges, student living and non profits. As a military spouse, she also has spoken on military life , the challenges of deployments and being a spouse and how to handle issues such as PTSD and returning back from a deployment.

Current position (2)

Award winning, sought after speaker

NEU Marketing Group

Founder small, woman operated mktg. firm

NEU Marketing Group

Achievements (2)

NAA MHPI Legislative Subcommittee chair

I was responsible for keeping up to date on all legislative orders happening in Military Housing Privatization Initiative, briefing very high level DoD partners on a number of topics, i.e. BRAC to environmental issues. I briefed the larger NAA committee twice a year & subcommittee monthly.

PHMA Writing in Excellence Award

Professional Housing and Management Association 1st place writing award on how the DoD and military housing can be more "green."

Degrees (1)

Communications

SUNY Brockport

1993 to 1998

Presentations

Presentations (5)

How to Increase Your Fan Base

I spoke in front a crowd of about 500 at the PR Symposium about how to increase your social media fan base with limited funds. The event was extremely successful and many of the participants emailed or called me afterwards asking for advice, or additional information.

How to Grow a Facebook Group

Organically grew a Facebook group to 23,000 members in less than a year. I will talk about the importance of Facebook groups, and how to make sure yours is a success.

Twitter Saved a Life?

That's right. Find out how a strategy I developed saved a man's life. We'll chat all things Twitter and how to implement social media strategies.

Military Life 101

Yup. Just that. As a former military reporter, and someone who worked with the military for 20 years I understand the military life. I know what it means to have your BAH reduced, or to face long deployments in a state or place you don't know. Let's talk anxiety, and all about feeling overwhelmed. We'll chat support groups, FRGs, MREs, and every other acronym you can think of. And oh, did I mention I'm a military spouse myself?

Small Business Marketing 101

I run a Facebook group with 19,000 small business owners in it. So I fully understand what it takes to run a small business, and how to market one. Are you a small business with a small marketing budget? Then don't miss this event.

Workshops (2)

National Apartment Association---marketing to residents

90 minutes

I spoke at the annual National Apartment Association on new, innovative ways to market military housing to marketing their properties based on the individualized needs of military members and their families.

Ignoring the Rules the Quickest Way to Lose at Launching Contests on Facebook

90 minutes

Cindy Gersch, VP, director of marketing and corporate affairs for Lend Lease, an organization that partners with the Department of Defense to build communities on military installations, says that when it comes to launching contests, Facebook does not take kindly to rule breakers. All contests on Facebook must: