Denyse DRUMMOND-DUNN

Every company is investing in artificial intelligence. The organisations that will win are investing equally in what AI cannot replicate: human judgment, empathy, and the ability to turn data into genuine insight. Drawing on 30 years of leading global consumer insights teams at Nestlé, P&G, and Philip Morris International across 128 countries, this keynote challenges the assumption that more AI means better decisions. It shows audiences precisely where human intelligence becomes the scarcest — and most valuable — resource in an AI-driven business, and gives them a practical framework for protecting and developing it. Delivered at IIeX APAC 2026 in Bangkok to 150 senior marketing and insights leaders. Audience satisfaction: 95%. KEY TAKEAWAYS • Why AI outputs without human context produce confident but misleading conclusions • How to identify the irreplaceable human skills in your insights and marketing function • A practical framework (CATSIGHT™) for grounding AI-driven research in genuine human truth • What the most insight-driven organisations do differently — and how to build that culture FORMATS Keynote (45–60 min) • Half-day workshop • Panel keynote IDEAL FOR CPG and FMCG leadership summits • Marketing and insights conferences • AI strategy and innovation events FEATURED AUDIENCE FEEDBACK (IIEX APAC 2026) “Must attend — it brings human intelligence back into focus in this AI age.” — Ashish, IIeX APAC 2026 “An inspiring, human-centric discussion on how to use AI to empower oneself.” — Raja M, decodeMR “Great thought leadership session with many takeaways for senior marketing and insights leaders.” — Attendee, IIeX APAC 2026

Most career advice for women focuses on what they need to do differently. This keynote focuses on what organisations need to do differently — and equips the exceptional mid-level managers in your audience to drive that change from exactly where they stand today. Built on the proprietary LADDERS™ framework — developed from three decades navigating Fortune 500 leadership as a woman across 128 countries — this is not a motivational talk. It is a strategic one. Audiences leave with a concrete action plan, not just inspiration. KEY TAKEAWAYS • The seven behaviours that separate managers who plateau from those who reach the C-suite • How to build strategic alliances that accelerate career progression, not just expand a network • Resilience frameworks used by senior executives who navigate organisational politics without losing themselves • A 90-day action plan for the next career move FORMATS Keynote (45–60 min) • Half-day masterclass • Workshop series IDEAL FOR Women’s leadership conferences • Corporate DEI and talent summits • HR and L&D events • Professional associations

Most organisations believe they are customer-centric. Their customers disagree. The gap between what companies believe about their customers and what is actually true is where competitive advantage is lost — and where it can be rebuilt. Drawing on the QC2™ (Quantum Customer Centricity) framework, developed from 30 years leading consumer insight strategy at the world’s largest CPG companies, this keynote gives leadership teams a practical, structured approach to closing that gap. Not in theory. In practice, starting the week they return from the event. KEY TAKEAWAYS • Why most ‘customer-first’ initiatives fail — and the structural reasons behind it • The QC2™ framework: four dimensions for building genuine customer centricity across an organisation • How to translate consumer insight into decisions that marketing, product, and operations will actually act on • Practical first steps for teams at any stage of the customer-centricity journey FORMATS Keynote (45–60 min) • Half-day workshop • Full consulting engagement IDEAL FOR CPG and FMCG leadership conferences • Marketing and brand strategy events • Consumer insights summits.