When Jennifer Jessie was 25 years old, she hit the self destruction button on her life. She graduated from UVA Law and decided not to be a practicing attorney. Jennifer created a TV blog while studying for the Virginia bar. Less than 1 year later, thousands of people were visiting her site. She formed relationships and influencer partnerships with ABC, ABC Family, NBC, HBO, Showtime, etc. She worked on influencer campaigns with many PR companies representing major networks who saw her blog as an opportunity to promote their clients to her vast audience.
As a result of a redesign error by a web designer, her blog lost all of its traffic. She had to rebuild. She taught herself Search Engine Optimization (SEO), web design, content & social media marketing to make her blog successful once again. Within a few months, she had first page rankings on Google, an active twitter presence, mentions on Entertainment Weekly's and Huffington Post's TV Blogger Lists, as well as invites to the Emmys, the Official Emmy afterparty, and SDCC Comic Con.
Six years ago, she started implementing the same strategies she used for her blog for business
owners in the company she's created, No Blue Creative. She works as a social media and content strategist and serves as a strategic partner, consultant, and trainer.
She's spoken at Northern VA Black Women Sales & Marketing Summit, DC Bar Association, Women's Bar Association, Fresh Business Initiative, American Business Women Association, Stratford University, Fairfax County's Vendor Forum, Business Women of Prince William County, Prince William Chamber of Commerce, Polka Dot Powerhouse , Business Owner's Growth Strategy Forum, NOVA Creative, The DC, MD, VA, Search Engine Marketing Meetup,Farmers, & Liberty Mutual. She also hosts a social media meetup with over 250 business owners in Northern Virginia.