"With his impressive experience and educational background, Scott is uniquely positioned to guide a company to next-level marketing and communications strategy. I am excited to learn from him as he carves new paths forward for companies seeking something more from their marketing!"
- Mark Schaefer
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With 20+ years of content marketing experience and an extensive education in communication, I enjoy helping people develop successful marketing strategies in our consumer-controlled digital marketplace.
In my career, I've evolved from the early days of print and phone book advertising to the modern strategies infused in social media, blogging, video, email, copywriting and media. The key to my success has been remaining focused on the target audiences.
I have a bachelor's degree from Midwestern State University focusing on mass communication. In August of 2022, I will complete a master's degree from Southern Utah University focusing on professional communication.
The definition of marketing centers around selling and promoting - but consumers tune that out. So, I talk about how people can evolve into sparketers - who succeed through relationships, conversations, trust and value - it's about being a sparketer.
My public speaking experiences include stand-up comedy and virtual and live conference sessions. I am also a skilled interviewer known for my prepared and conversational style. I've interviewed dozens of celebrities, thought leaders, and professionals in the last ten years.