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  3. Sherron Washington
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Sherron Washington

CEO
The P3 Solution
Country or state 
United States
Available to 
Global
City 
Washington, DC
Fee 
Languages 
English
Volunteer
Yes

Personal Details

Bio

Sherron Washington, M.A. is a marketing and communication (marcomm) professional who has imparted her wisdom and expertise for nearly 20 years. She has been deemed “The Marketing Whisperer” due to her uncanny ability to assist clients in developing innovative, results driven, yet simple solutions for their business.

Sherron is the founder and CEO of the P3 Solution, a full service marketing and communications (marcomm) firm located in Silver Spring, MD, that specializes in providing simple strategy, design and social media marketing solutions for small businesses, non-profit organizations, associations and entrepreneurs. She has built her firm around the principle of "marketing simple," which instruct clients to embrace simplified methods to promoting their business. The P3 Solution is also the creator and host of “Market Simple: The Summit” (www.imarketsimple.com) an annual, full-day workshop designed to help businesses learn how to effectively create and execute their marketing and communication efforts successfully.

Sherron is the author of Market Simple: The Blueprint I Wish I Had Before I Started A Business, a book that teaches small businesses how to write an effective one-page marketing plan. In addition to writing a book, she is also a monthly columnist for SmartCEO, where she writes articles on how to streamline the use of social media in order to make a more effective impact.

As a speaker, trainer and professor, Sherron utilizes all of her experience to share expert insight into the marcomm industry providing fun interactive sessions that engage the participants and enhance the learning experience. Sherron has presented 2016 The Planner Suite Conference, Association For Wedding Planners of the Greater Washington Area, The DC Chamber of Commerce, 2016 The International Council of Small Business Conference, and 2017 Inbound Conference just to name a few. She has also appeared as a marketing expert or WHUR’s The Daily Drumm with Harold Fisher, and The Maggie Linton Show on Sirius XM.

Sherron has been a Business Communication professor for 10 years at Trinity University in Washington, D.C. and Stevenson University in Baltimore, MD. She has taught graduate and undergraduate courses in: Public Speaking, Introduction to Mass Communication, Theory and Practice of Marketing, Gender and Communication, Leadership, Introduction to Women Studies, Intercultural Communication, Interpersonal Communication, Consumer Behavior, Advertising and Promotion, Social Media Marketing and Public Relations. Sherron enjoys instructing students and discovering inquisitive, future leaders for the marketing and communication industry.

Sherron has a Masters of Arts in Communications and a Bachelor of Arts in Communications with a double minor in Business and Media Technology.

Current position (1)

CEO

The P3 Solution

Degrees (1)
Masters of Arts - Communications
Trinity University
2002 to 2003

Presentations

Presentations (3)
Marketing Simplified: The 15-Minute Marketing Plan

The age of creating a multi-page, complexed plan that is rarely used or abandoned is over. Marketing should never be that complicated or time-consuming. Developing a simple marketing plan is critical to business success and gaining the skill to craft and implement quick, creative and compelling promotional strategies is the key to positively impacting position and the bottom line. This interactive session teaches you to maximize marketing efforts quickly and effectively using a streamlined, one-page marketing plan.

More Platforms, More Problems: Simplifying Your Social Media Marketing

How many social media platforms do you have? Two? Four? More? Do you even know why? The truth is, the more social media platforms you join, the more complex it becomes to understand or manage them with consistency. This often leads to creating a presence in multiple areas that could confuse or damage or your brand. Not every platform is created equal. Not every industry requires a presence on every platform. In fact, attempting to market in all places can lead to frustration and anxiety. The key to social media marketing success is knowing in which environments you thrive, so that you create the right message, to the right people on the right platform.

It’s Showtime! How Women Can Increase Their WOW Factor Using Social Media

Technology has a major influence on our ever-changing societal landscape. Now more than ever, women are being recognized as influencers and significant contributors that help, lead, shape and transform this digital world. So, it is vital for women to make a bold digital presence in order for them to make a larger impact in today’s society. Social media provides that opportunity for women to show-up and show-off their star power, by providing a space that allows them to amplify their voice, exhibit their genius and connect with a vast network of extraordinary people to build a sensational online presence. This interactive session will demonstrate how women can use social media platforms to present themselves boldly and magnify their influence.

Past talks (3)
How social media is having a global impact on how SMEs market
Global Impact Business Leadership Forum
Tysons Corner, VA
2016
Social Media Marketing Simplified as a means to helping SMEs to Market More Efficiently
International Council of Small Business World Conference
New York
2016
Likes, Fans, Retweets…Oh My! How to Convert Engagement into Viable Leads
Inbound
Boston, MA
January 10, 2017
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Books & Articles (8)

Market Simple
Self ,
2016
The Oops Moment: Eliminating Mistakes, Mishaps & Missteps
Self,
2018
Worth its weight in gold: How to determine marketing ROI for social media
Eliminating Headaches: How to Decrease Marketing Frustrations
More platforms, more problems: How to simplify your social media marketing
How to target your social marketing, from the silent generation to Gen Z
WHEN "KEEPING IT REAL" GOES RIGHT: Authentic Marketing
Breaking Bad: How to Purge 3 Harmful Social Media Marketing Habits

Expertise (8)

Media & Marketing
Social Media Marketing B2B Marketing Branding and Marketing Marketing Plans Strategic marketing Marketing Intelligence Women

Reviews

Testimonials (1)
  • I attended and spoke at an event organized by Sherron Washington in October 2016. As a speaker, I was treated with respect, kindness and professionalism. I also had the good fortune to hear Sherron speak and kick off her event on stage. Sherron is a dynamic speaker and lights up the room. She knows marketing and is able to share her expertise with her audience in a fun yet professional manner. I am excited to meet up with Sherron in 2017 at several events!
    Dorien Morin-van Dam
    Social Media Consultant
    More in Media
    Verified
Recommendations
Dorien Morin-van Dam's picture
Dorien
Morin-van Dam
International Speaker | Social Media Consultant
More In Media
2 Audience
Show More
Why choose me? 

You want a high-energy, interactive, witty, knowledgeable and fun presenter.

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Affiliations
Modern Femme
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