Milwaukee, United States •
$1,501 - $5,000
About
I bring a lot of energy to the stage! Amazon #1 bestselling author, 3-Emmy awards, 18-Telly awards.
In an AI World, Humans Rule: using video to capture hearts and earns trust
You’re working hard to create videos. Strategy, data, and AI all play their part. There’s just one thing you’re forgetting. The humans. Who’s going to be in the video? What stories will they tell? Do it right… earn trust. Do it wrong, and… click. The viewer leaves. 3x Emmy winner Tony Gnau talks about why your humans are so important to video, how to find them, and the ways they can help you achieve your communication goals. While AI is getting better and better at creating videos, it’s still the humans who make them work. In this session you will learn: Video isn’t about facts and figures, it’s about emotion. Including people with bright, likable personalities influences how your audience thinks of your company/organization. How to spot these people around your work environment and allow them to make your videos shine.
Video for Content Marketing: How-to layer video throughout your marketing ecosystem
Video marketing continues to rise in popularity, and more and more businesses are jumping onboard. The problem? Many companies under-utilize this terrific tactic. Tony Gnau is a three-time Emmy Award winner, as well as the Founder and Chief Storytelling Office at T60 Productions. He'll talk about the types of videos you should be producing, and how to use them throughout your inbound marketing campaigns. Takeaways -Video isn’t about facts and figures, it’s about emotion. -The three core videos you need to get started (about us, testimonials, product/service videos) -Layer videos throughout your marketing funnel and website
Allowing Candidates to Peek Behind the Curtain: creating a good first impression using video
In a world where job candidates can go online to learn about your company before they ever reach out to you, it’s critical to put your best digital foot forward. And one of the best ways to do it… video. Tony Gnau is a three-time Emmy Award winner, as well as the Founder and Chief Storytelling Office at T60 Productions. He'll talk about the types of videos you should be producing to get the best candidates to apply to your company. Takeaways -Video content isn’t about facts and figures, it’s about emotion -The three core videos you need to get started (about us, testimonials, corporate culture videos) -Layer videos throughout your marketing funnel and website, a single “Videos” page isn’t good enough
Your perspective matters!
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