Angela Pitter

Networking is more than handing out business cards at events. During this session, I will demonstrate how your network can help you expand your authority to create a global social impact. We will also focus on developing a LinkedIn content strategy to build authority in your industry. What You'll Take Away • Helping you to establish a connection strategy that works • How to sync your contacts to increase your number of connections exponentially • Learn how to make smarter connections using LinkedIn's search tool to locate alumni, past colleagues, and new prospects • Learn how to drive greater engagement with video, documents, and hashtags • Identify and share content that creates high value and builds credibility and authority so that you a

Whether you are a business owner or launching your next side hustle, LinkedIn is the best way to generate broader visibility for your brand. And, like all social media platforms, LinkedIn comes with its own built-in, rules, quirks, algorithms, and tricks of the trade. Don't miss out on the opportunity to learn how to harness the power of LinkedIn. Join this workshop to build a powerful LinkedIn Profile optimized for search, that gets you found, and positions you as an authority in your industry. Let's work smarter, not harder! Learn how to: - Get your LinkedIn profile found first with an optimized, corporate-attracting or a client magnet profile - Create cover images and headlines designed to stop the scroll (with real examples) - Build a brand and become an expert/authority in your industry

If you’re hoping to grow your nonprofit, you need to start using video! During 2020, online content will consist of 80 percent video marketing, and mobile consumption of video content continually rises by 100 percent annually. In fact, today 100M hours of Facebook Videos are watched daily and another 650M hours on YouTube. Therefore, if you are hoping to increase engagement with your audience, provide an in-depth look at your brand, and gain more exposure and awareness, video is the best choice! You’ll leave this session with an understanding of the following: 1) Benefits of using videos for your overall digital marketing strategy 2) Unique requirements for each channel (Website, Facebook, Twitter, LinkedIn) 3) Planning for live video 4) Tips for repurposing video content and useful tools